I’ve observed that NiYO is delegating all the request related to NIYO IDFC account to IDFC Bank.
In simple words, they are no more bothered about NiYO IDFC users.
Customer support has stopped as well. For every query, response would be to visit nearest IDFC branch.
I do suspect once your card is expired, NiYO is not going to renew it.
They want existing users to visit nearest branch and get their account changed to local branch.
Very soon they might ask users to change their account from NiYO IDFC to IDFC.
This directly implies tie is over between NiYO and IDFC because they have new bank and new product in hand NiYOx.
It’s very shameful of you NiYO.
Never take your customers for granted, if you really want to succeed.
Just acquiring customer on the basis of marketing and rewards won’t help.
Try solving real problems of your user.
PS: You are not going to approve this post but circulate this to your management as feedback.